The ad industry feels like Silicon Valley is killing creativity

Advertisers are grappling with having to make shorter ads for social and mobile platforms. Agency executives are worried their creativity is being squashed by Silicon Valley s push for six-second ads. Media sellers don t love these short ads either as they tend to snag lower prices. The ad industry seems to agree that it needs much shorter video ads. Continue reading The ad industry feels like Silicon Valley is killing creativity
http://community.office365cloudsupport.com/office-web-apps/the-ad-industry-feels-like-silicon-valley-is-killing-creativity

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